Soul & Strategy · Brand Identity Coaching

"Tactics without identity are just noise."

You're talented, driven, and completely invisible online. Not because your work isn't good enough — but because your brand doesn't reflect who you actually are. Let's fix that.

  • Free

Free Brand Audit

  • Coaching session

30min zoom call to discuss EXACTLY what I see and DON'T see when I see your social media page. This audit will give you an outside perspective on what a consumer feels or sees when they come to your social pages and what you can do to convert to better sales and a more productive digital presence.

My 3-step Success Formula

"If you don't understand your brand, you won't have a business."

Most coaches hand you a content calendar and call it strategy. My brand identity program goes deeper — because a brand that converts starts with knowing exactly who you are, owning it fully, and showing up in a way that makes people stop scrolling.

Step 1 - Identity

Uncover the brand that's already inside you. We clarify who you are, what you stand for, and why clients choose you over everyone else.

Step 2 - Confidence

The internal work that makes the external work land. We dismantle the patterns keeping you small and build the presence that gets noticed.

Step 3 - Presence

Your social media, your messaging, your visuals — all aligned. We turn your meh sales page into a brand that's impossible to forget.

"An iconic brand isn't built on tactics. It's built on knowing exactly who you are — and refusing to apologize for it."

Ready For My Brand Success Formula?

3 private 1:1 Zoom calls. One investment. Two ways to move through it depending on where you're at and how fast you want to grow.

→ Paced: one call per month over 3 months — ideal if you want time to implement and breathe between sessions.

→ Fast-tracked: 3 calls over 6 weeks— ideal if you're ready to move quickly and tackle the backend of your business head-on.

Same calls. Same depth. Same results. You choose the timeline that fits your life.

Investment
$3333 paid in full · or 3 payments of $1,555

Apply for your spot by sending me an email

What we actually work on...

Your iconic brand — fully built and ready to get paid

  • A brand identity that is 100% authentically you

  • Crystal clear messaging — you know exactly what you sell and who you sell it to

  • A social media presence that attracts the right people and converts them

  • The confidence to charge what you're worth without guilt or hesitation

  • A full-scale business that reflects the craft you've already mastered

  • $3,333 or 3 monthly payments of $1,111

Brand Identity Coaching - 3 month retainer

  • Coaching session

For the creative ready to build

  • Full social media audit

  • Identity + messaging clarity

  • Confidence & presence coaching

  • Strategic content direction

  • Private 1:1 coaching calls

  • Iconic brand positioning

  • $4,444 or 3 monthly payments of $1,555

Full Immersion Program

  • Coaching session

For the creative ready to embody it

  • Everything in the 3-month program

  • Branding photography session/B roll Clips

  • Shot by Leah personally

  • Visuals that match your new identity

  • Walk away with the full brand package

  • Inside and out transformation

Brand Identity Coach · Photographer · Founder of Soul & Strategy

About me

Hi! I'm Leah.

I am a full-time photographer who has always been inspired to share everything I know with anyone who will listen. I have a passion for helping women who are wearing so many broken hats, trying to manage everyone and everything. I scaled my business with balance, so I can be a present mom and a passionate business owner. Not without trial and error, but always with a goal for a better way.

I've scaled two six-figure businesses as a creative. I've also sat exactly where you're sitting — talented, working hard, and completely unclear on why it wasn't translating. Soul & Strategy is everything I wish someone had handed me. I coach your identity, your confidence, and your presence — and then I photograph you embodying all of it. That's the full circle moment.

Soul & Strategy exists because I kept watching talented people stay stuck. Not for lack of skill. But for lack of the business foundation or a foundation that was slapped together and is about to crumble.

Your craft deserves a real brand behind it.

Spots are limited and applications are reviewed personally. If you're ready to stop subsidizing your passion and start building something real — reach out. Let's talk.